Title: UTM for Woocommerce
Author: Spanrig Technologies LLP
Published: <strong>Январ 10, 2024</strong>
Last modified: Май 6, 2025

---

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# UTM for Woocommerce

 By [Spanrig Technologies LLP](https://profiles.wordpress.org/spanrig/)

[Download](https://downloads.wordpress.org/plugin/utm-for-woocommerce.1.0.2.zip)

 * [Details](https://tg.wordpress.org/plugins/utm-for-woocommerce/#description)
 * [Reviews](https://tg.wordpress.org/plugins/utm-for-woocommerce/#reviews)
 *  [Installation](https://tg.wordpress.org/plugins/utm-for-woocommerce/#installation)
 * [Development](https://tg.wordpress.org/plugins/utm-for-woocommerce/#developers)

 [Support](https://wordpress.org/support/plugin/utm-for-woocommerce/)

## Description

Elevate your WooCommerce analytics with the sophisticated capabilities of UTM for
WooCommerce, a powerful plugin meticulously crafted to enhance your understanding
of customer acquisition channels. This indispensable tool addresses the pain points
of navigating between Google Analytics and Facebook Ads to track purchases, eliminating
the frustration of mismatched numbers.

In the digital marketing landscape, we, as a growing digital marketing agency, encountered
the cumbersome challenge of toggling between platforms to reconcile data discrepancies.
The painstaking process of cross-referencing Google Analytics and Facebook Ads to
gain a unified view of purchase sources was not only time-consuming but also prone
to errors, resulting in a frustrating lack of clarity.

Driven by the desire to streamline this process and empower fellow store owners,
we developed UTM for WooCommerce. This free plugin revolutionizes the way you track
and understand your customers’ purchasing journey. Gone are the days of switching
between platforms; UTM for WooCommerce seamlessly integrates with your WooCommerce
orders list screen, providing a holistic view of the source of purchase directly
within your familiar dashboard.

No longer constrained by the arduous task of reconciling numbers and navigating 
multiple platforms, UTM for WooCommerce empowers store owners to focus on what matters
most – optimizing marketing strategies and driving business success. Join the thousands
of store owners who have benefited from our solution, and make UTM for WooCommerce
an integral part of your toolkit for unparalleled insights and seamless analytics.

Note: Compatible with Woocommerce HPOS

## Screenshots

 * [[

## Installation

 1. Go to `Plugins` in the Admin menu
 2. Click on the button `Add new`
 3. Search for `UTM for Woocommerce` and click ‘Install Now’ or click on the `upload`
    link to upload `utm-for-woocommerce.zip`
 4. Click on `Activate plugin`

## FAQ

### What all parameters this plugin stores?

utm_source
 utm_medium utm_campaign utm_content utm_term Google Identifier (gclid)
Facebook Identifier (fbclid)

### How does UTM for WooCommerce help me understand my customers better?

By capturing and storing UTM parameters, gclid, and fbclid, UTM for WooCommerce 
provides insights into how your customers are finding your website. This data can
help you understand which marketing campaigns are most effective, allowing you to
optimize your marketing strategies and better target your audience.

### How do I install and set up UTM for WooCommerce?

UTM for WooCommerce can be installed like any other WordPress plugin. After installation,
it automatically starts capturing UTM parameters, gclid, and fbclid from your website
visitors and saves them when an order is placed. There are no additional settings
required.

### Will UTM for WooCommerce slow down my website?

No, UTM for WooCommerce is designed to be lightweight and efficient. It should not
have a noticeable impact on your website’s performance.

### Is UTM for WooCommerce compatible with the latest version of WooCommerce?

UTM for WooCommerce is regularly updated to ensure compatibility with the latest
versions of WooCommerce and WordPress. Please check the plugin’s details for information
on the latest versions tested.

### What should I do if I need help with UTM for WooCommerce?

If you need help with UTM for WooCommerce, please go to support section on plugin
page and submit a support request. We’re always here to help!

## Reviews

![](https://secure.gravatar.com/avatar/8d6d2848d87aab1dcba4e1ea021b2d6113684f894168ef0bf3e8d052a7ee9053?
s=60&d=retro&r=g)

### 󠀁[Super usefull plugin](https://wordpress.org/support/topic/super-usefull-plugin-3/)󠁿

 [mindaugasvai](https://profiles.wordpress.org/mindaugasvai/) Июн 14, 2025

Super easy to use. But needs an update for ttclid

![](https://secure.gravatar.com/avatar/eb2a8769f22133bd1b51ce13c35ee0865f1f49f089f15f20dd23b85def526aa0?
s=60&d=retro&r=g)

### 󠀁[Potentionaly good plugin but with a serious flaw – session_start() function call](https://wordpress.org/support/topic/potentionaly-good-plugin-but-with-a-serious-flaw-session_start-function-call/)󠁿

 [Branja](https://profiles.wordpress.org/branja/) Декабр 13, 2024 1 reply

I was forced to write a review because I have made a support request, but it has
passed over a month now and I didn’t got any reply. I am giving 3 stars because 
potentially it is a good plugin, but with a serious flow, that is when the plugin
is enabled it throes a critical issue under Site Health in Tools of WP admin. I 
have deactivated and deleted the plugin, nevertheless I have found a solution for
this. If someone still wants to use this plugin it needs to be fixed. Google it 
for «Getting «An active PHP session was detected» critical warning in wordpress».

![](https://secure.gravatar.com/avatar/d2837ab48b9f1d6cf0a38725cad96c98d790e9f095aeacca07d813188745ff66?
s=60&d=retro&r=g)

### 󠀁[Great simple plugin](https://wordpress.org/support/topic/great-simple-plugin-125/)󠁿

 [vcrshop](https://profiles.wordpress.org/vcrshop/) Июл 9, 2024

Effective and simple, hopefully the devs will stay active.

 [ Read all 3 reviews ](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/)

## Contributors & Developers

“UTM for Woocommerce” is open source software. The following people have contributed
to this plugin.

Contributors

 *   [ Spanrig Technologies LLP ](https://profiles.wordpress.org/spanrig/)
 *   [ Vinay Jain ](https://profiles.wordpress.org/hncvj/)

“UTM for Woocommerce” has been translated into 1 locale. Thank you to [the translators](https://translate.wordpress.org/projects/wp-plugins/utm-for-woocommerce/contributors)
for their contributions.

[Translate “UTM for Woocommerce” into your language.](https://translate.wordpress.org/projects/wp-plugins/utm-for-woocommerce)

### Interested in development?

[Browse the code](https://plugins.trac.wordpress.org/browser/utm-for-woocommerce/),
check out the [SVN repository](https://plugins.svn.wordpress.org/utm-for-woocommerce/),
or subscribe to the [development log](https://plugins.trac.wordpress.org/log/utm-for-woocommerce/)
by [RSS](https://plugins.trac.wordpress.org/log/utm-for-woocommerce/?limit=100&mode=stop_on_copy&format=rss).

## Changelog

#### 1.0.2: May 6, 2025

 * Fixed: Incorrect session initialization resulting in warning in Site Health.

#### 1.0.1: January 14, 2024

 * Added compatibility with Woocommerce HPOS

#### 1.0.0: January 2, 2024

 * Birthday of UTM for Woocommerce

## Meta

 *  Version **1.0.2**
 *  Last updated **12 моҳ ago**
 *  Active installations **1,000+**
 *  WordPress version ** 4.7 or higher **
 *  Tested up to **6.8.5**
 *  PHP version ** 7.4 or higher **
 *  Languages
 * [English (US)](https://wordpress.org/plugins/utm-for-woocommerce/) and [Ukrainian](https://uk.wordpress.org/plugins/utm-for-woocommerce/).
 *  [Translate into your language](https://translate.wordpress.org/projects/wp-plugins/utm-for-woocommerce)
 * Tags
 * [tracking](https://tg.wordpress.org/plugins/tags/tracking/)[UTM](https://tg.wordpress.org/plugins/tags/utm/)
   [woo](https://tg.wordpress.org/plugins/tags/woo/)[woocommerce](https://tg.wordpress.org/plugins/tags/woocommerce/)
 *  [Advanced View](https://tg.wordpress.org/plugins/utm-for-woocommerce/advanced/)

## Ratings

 4.3 out of 5 stars.

 *  [  2 5-star reviews     ](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/?filter=5)
 *  [  0 4-star reviews     ](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/?filter=4)
 *  [  1 3-star review     ](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/?filter=3)
 *  [  0 2-star reviews     ](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/?filter=2)
 *  [  0 1-star reviews     ](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/?filter=1)

[Your review](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/#new-post)

[See all reviews](https://wordpress.org/support/plugin/utm-for-woocommerce/reviews/)

## Contributors

 *   [ Spanrig Technologies LLP ](https://profiles.wordpress.org/spanrig/)
 *   [ Vinay Jain ](https://profiles.wordpress.org/hncvj/)

## Support

Got something to say? Need help?

 [View support forum](https://wordpress.org/support/plugin/utm-for-woocommerce/)

## Donate

Would you like to support the advancement of this plugin?

 [ Donate to this plugin ](https://rzp.io/l/hncvj)